This year, the gods of color have bestowed upon the design world a hue to heal and bring about happiness. It’s a “refreshing and revitalizing shade,” Pantone Color of the Year — Greenery — is symbolic of new beginnings.
What is the Pantone Color of the Year? “A symbolic color selection; a color snapshot of what we see taking place in our global culture that serves as an expression of a mood and an attitude.”
Pantone is the world-renowned authority on color and according to their latest release, Greenery is a fresh and zesty yellow-green shade that evokes the first days of spring when nature’s greens revive, restore and renew.
Illustrative of flourishing foliage and the lushness of the great outdoors, the fortifying attributes of Greenery signals consumers to take a deep breath, oxygenate and reinvigorate.
Pantone feels the more submerged people are in modern life, the greater their innate craving to immerse themselves in the physical beauty and inherent unity of the natural world.
This shift, they say, is reflected by the proliferation of all things expressive of Greenery in daily lives through urban planning, architecture, lifestyle and design choices globally. A constant on the periphery, Greenery is now being pulled to the forefront — it is an omnipresent hue around the world.
A life-affirming shade, Greenery is also emblematic of the pursuit of personal passions and vitality. Greenery is paired with neutrals, brights, deeper shades, pastels, metallics and even the enduring presence of Pantone Color of the Year 2016, Rose Quartz and Serenity.
Want to have that sense of renewal? Need to rejuvenate? You can find items and decor everywhere from Target to Ikea.