Atlanta Motorsports Park offers a high-end track experience with an all new clubhouse

Every young boy has one. He stares at it while he dreams of owning one some day. That poster of the shiny sports car hangs on his wall well into his teens and even after he heads off to college, he can still see that car somewhere in his future.
But for those lucky enough to make that dream come true and buy that shiny sports car, where can a man go to drive it? Really drive it.
Well, he set his GPS straight for Dawsonville, home of Atlanta Motorsports Park. Located off  Duck Thurmond Road in the foothills of the Appalachians, AMP recently underwent a major overhaul.
The park offers sports car and super car owners the chance to take their machine to the max.
CEO Jeremy Porter likens AMP to a country club, but instead of golf carts and caddies, it’s Ferraris and checkered flags.

AMP1Porter, who has done business consulting, organization development and team building for various companies, started the club with an ongoing vision: to make AMP the entertainment destination of the region.
“We were just voted one of the top 10 tracks in North America. We were designed by Hermann Tilke, the famed F1 track designer,” says Porter. “This honor is rare, in the sense we are the only country club open that he has designed. This would be like being the Jack Nicklaus course in America.”
The track, he says, has many famous turns mimicked on the course and has radical elevation changes that are less common in newer courses.
With 124 luxury garages already leased, the park also has the fastest rental karts in the Southeast on one of the most unique kart tracks in the United States. At nearly a mile long in length and with 43 feet of elevation change, this circuit will challenge all abilities, says Porter.
“We offer a kart racing school for ages five and up, an Ariel Atom Race Car School, Stunt School, Taste of AMP in your own car with a private instructor, and a brand new state-of-the-art business and conference event center.”

AMP3But what makes AMP stand out most says Porter is their commitment to top of the line service to club members.
“The end goal is to be known for outstanding service and programs.”
AMP offers several events for track enthusiasts of all levels. “Our members are your neighbors that own a sport car, bike, or even go-kart, not just racers per se.”
North Georgia is sort of a mecca for racing fans from the NASCAR museum to the annual Petit LeMans held each year at Road Atlanta in Braselton. As far as racing goes, Porter says there is a smaller series running already and they are “in discussion and have a lot of interest with the larger television-broadcasted

The world-class road course has lots of challenging turns and drops that will have  drivers fighting oversteer and testing their machines to the limit.
“The track has many famous turns mimicked on the course and has radical elevation changes which are less common in newer courses. The kart track is the most radical elevation changes of any kart track in the world,” says Porter.
In addition to race cars and karts, AMP also offers Lamborghini, Porsche, Ferrari, Mclaren and Corvettes to drive for those into hypercars. You can be your own Stig.
Porter got into cars himself as a teen.

Courtesy AMP and Foster Peters Photography
Courtesy AMP and Foster Peters Photography

“The first car I owned was a 1969 Firebird formula 400, and then a RX7 as well as motorcycles as a teen. I have owned fast cars, motorcycles, and karts and always had a passion for speed. I have raced off and on for about 17 years from karts to cars.”
Having had a nearly deadly accident as a teen, Porter now partners with BMW for a teen driving course. The course helps new drivers learn how to handle a car during skids, rain and sudden stops.
“It changed his life and mine,” says Porter about the accident. “My goal was for this not to happen to as few teens as possible.”
For a complete list of what the club offers or for more information about Atlanta Motorsports Park 0r call 678-381-8527.


Story by Michelle Boaen Jameson | Photography Courtesy AMP and Foster Peters Photography

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